Link building is a necessary exercise. However, over time the black hat SEO experts tried their ways to get great results by referring sites with useless links. Over time, the search engine providers like Google, Bing etc. have improved their algorithms largely.
With the latest algorithm, it is not only the number of links, but the quality of the links also matter a lot. With a large number of links being blacklisted, the search engine ranks of the websites, the credibility of the websites are also being damaged.
This has created an interest about the right techniques to get a large number of reliable website links to your website or blog without using a black hat SEO job.
Here is a list of all the fair link-building strategies adopted by a large number of users, which are accepted by the search engine providers as fair techniques.
Quality Not Quantity
When you are linking your website to others using links, make sure that you try to connect to a high rated website. A referral link to a top website like New York Times will outweigh 100 referrals from websites with no following. So, in the new scenario it is the quality that matters instead of quantity.
Referrals to You
Even if you have great content, the search engines will see it as crap if people are not referring to your content. So, when you make efforts to write rich content also make sure that others take your blog as a reference too. It is a necessity for a blog or website to be referred to for search engines to recognise its worth.
Blog the Latest
When you write articles keep the latest events in the content. A large number of people get a huge response while writing about latest trends than those writing a large number of contents on history. It is the searches by the people which matters, if a large number of people are searching what you wrote, you will definitely rank higher. If you are not so good in this, you can hire guest posting service company for the same.
Do Social Exercises
Make sure you float the links on the vast ocean of social media. It is an ocean of opportunities, you never know when you hit a cult, which was dying to get content like yours and you get a huge hit rate from them. In the end, the clicks matter the most.
Write For Popular Sites or Blogs
When you are writing about a niche, find a journal, a website, a blog or anything that has a very huge following in that domain. If you are able to write for such a site and your link floats on that site, it is a big achievement. It does not matter if people visit your site immediately or not, but it is ensured that you will have a steady growth thereafter.
These are the link building strategies and their importance for your website. In order to maintain your credibility, it is necessary to have a large number of valuable links to your website.
Hi... I'm Pinky Tyagi Based in New Delhi ! I'm a Professional Blogger, Writer & SEO ! I have been working in online Marketing since last 2 years & I have worked on various Themes, Topics & Categories.I started My Career as SEO But I begin to Fall in Love in with Writting & whiel writting. I move on to Blogging.